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Stream Sponsored by
Salesforce
Digital Marketing

Dealing with hate on social media

02 March 202112:05 - 12:45
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Speakers
Claire Tavernier
Chair of Trustee Board
Charity Digital
Nana Crawford
Social Media Manager
British Red Cross
Alex Hodges
Head of Corporate Comms & Public Affairs
Help for Heroes
Hannah Graham
Head of Digital
Tearfund

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We have never been more digitally connected with one another. In fact, as of 2021, there are some 4.2 billion people using social media worldwide*.

 

Most charities now have a social media presence. It can be a great way to engage with audiences and keep your supporters up to date with the work you’re doing.

 

Given the nature of charities, it’s hard to believe that they would be the victim of hate on social media. However, the sad reality is that they are. Dealing with this issue can take a huge emotional toll on staff and deflect from your organisation’s mission. It can negatively affect beneficiaries and service users.

 

This panel will bring together a selection of charities that have dealt with hate on social media. They will discuss their own experiences, trolling, and the general safety of online platforms. They will also look at the measurements they’ve put in place and how charities can work together to prevent hate and bullying online.

 

* blog.hootsuite.com/simon-kemp-social-media/

 

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