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Heritage Digital Stream 2

Using Data to Grow Your Audience

01 October 202012:00 - 13:00
Speakers
Penny Mills
Chief Consulting Officer
The Audience Agency
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Learn from an expert in the field, how to capture and use data to better understand, target and engage your audiences, and, how to achieve this with zero-small budgets.

 

Learn how to find out who is engaging with you digitally and how you can use that data through tools and techniques such as profiling and segmentation to inform your messaging. Get top tips on what platforms and tools to use to effectively engage audiences, when and how.