Cardboard Citizens is a London-based charity that provides a creative hub for excluded people around the UK. Their aim is to use productions, workshops, education and training to empower homeless people and others at risk of homelessness.
They regularly run tours around the whole of the UK, with performances in theatres, hostels, day centres and prisons.
One of the many challenges involved in such an undertaking is to produce professional marketing and publicity materials on a fraction of the budget that might be available in the commercial sector.
For this, Cardboard Citizens will be using Adobe Photoshop, which was acquired via a donation through the Charity Digital Exchange programme.
“Because we have limited resources we do a lot of design stuff in-house,” says Stuart Grey, Facilities Manager at the charity. “That said, before we had the new version of Photoshop, we were outsourcing more design work.”
How things have changed
“Using Photoshop, we can create our own leaflets and posters. Then we will either print them here, or send them out to a printer.”
Before taking Adobe Photoshop, the charity had previously received Microsoft donations through Charity Digital Exchange, including server software. Overall, Stuart is very positive about the donation scheme’s impact upon the sector.
“We originally heard about Charity Digital’s donation programme through our IT company,” he says. “The Charity Digital Exchange programme has made things much easier for charities. I’d thoroughly recommend it to others.”
|Who are they?||Cardboard Citizens|
|Where are they?||London-based, but touring around the UK|
|What do they do?||Work to empower people who are homeless, or who are at risk of homelessness.|
|How big are they?||12 staff|
|What did they receive?||Adobe Photoshop Elements & Premiere Elements 13 (plus historically: Windows Server 2012, Exchange Server 2013, Windows 7 Professional upgrades and Microsoft Office).|
|The outcome?||Cost savings as more design work is brought in house.|
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