The video has been created through a collaboration across charities and sport and will be shown at grounds before FA Cup matches this weekend, as well as online.
Mental health charities have linked up with the Football Association to create a video featuring players and the Duke of Cambridge, to be shown before this weekend’s FA Cup games.
The aim is to raise awareness about mental health issues and the simple steps the public, in particular men, can take to look after their mental health.
As well as being played across stadiums, which are hosting FA Cup third round ties this weekend, it will also be featured online and across broadcast media.
The video boradcast will involve a one minute delay to kick-offs. Also involved in the collaboration is Public Health England (PHE)’s Every Mind Matters campaign.
Viewers of the film, which features a raft of current and former players, are being urged to complete PHE’s Mind Plan questionnaire. This has already been completed a million times and aims to develop a personalised mental health action plan for those taking part.
Footballers past and present featured in the film include Chelsea manager Frank Lampard, Manchester United’s Jesse Lingard and Harry Maguire, England and Everton goalkeeper Jordan Pickford and Tottenham midfielder Dele Alli.
A PHE survey by YouGov shows that 78 per cent of men have experienced the early signs of mental health concerns over the last year. Half of this group said they have never taken self-care actions to manage their mental health.
Just 18 per cent of men take action every day to improve their mental health, compared to 24 per cent of women.
“It’s hugely important for men to think about their mental health and take action where they can,” said Lampard.
“I came from a family where we bottled up a lot of emotions, feelings and sometimes anxieties. I think a huge thing now is the great campaigns that are going on encouraging people to speak openly about looking after your mental health and not feel bad about how you feel inside.
“I think as men, sometimes we can think that it’s a weakness but it certainly isn’t. It’s a huge strength."