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INFOGRAPHIC: Content marketing advice for charities
12 Mar 2014by CharityDigital Editorial
It is important for charities to demonstrate the true value of a donation; the way in which this money will change the life of someone or something. This can be done through a solid content marketing campaign.
Lorna Belsey, Senior Manager for Grant Making Operations at Charities Aid Foundation, looks at some of the essentials of writing a grant application. She discusses, among other things, the research you need to do before writing the application, the common mistakes to avoid, and the art of writing the application itself.