The campaign is running the quiz on the voice activated device to make it easier for supporters to run fundraising events.
The Cancer Research UK backed campaign Stand Up to Cancer is launching a fundraising quiz on Amazon Alexa, hosted by the comedian Joe Lycett. Cancer Research UK and Channel 4, which run the campaign, have launched the quiz on the voice activated device for people to use for their own fundraising quiz events. The Amazon Alexa quiz has four rounds of general knowledge, random facts as well as musical trivia questions and is hosted by Joe Lycettt, who has appeared on the BBC’s Live at the Apollo and Channel 4’s 8 out of 10 Cats Does Countdown. Online advice on using the quiz to raise money for the campaign has also been made available.
“The Stand Up To Cancer quiz is a great example of how we can use the latest technology to help our supporters fundraise in new ways,” said Tiffany Hall, Chief Information Officer at Cancer Research UK.
“The unique qualities of voice technology mean everyone can focus on raising money for vital research without worrying about how to host, as virtual quiz master Joe Lycett does all the hard work for you, and the audio experience puts the focus firmly on having fun and spending quality time together. Every two minutes, someone in the UK gets cancer, accounting for more than a quarter (28%) of all deaths. “At Cancer Research UK we recognise that the growing use of voice-enabled devices has the potential to impact several of our core services, from how people access vital information about cancer, to the products and services we provide for our supporters and how accessible these are. We’re excited to see what role voice services can play in fundraising for life-saving research now, and how they might support our work more widely in the future.” Cancer Research UK is one of a number of charities to turn to Amazon Alexa to raise funds and awareness. Earlier this year Water Aid created its first Alexa skill to offer listeners the chance to hear stories of the places and people that the charity supports globally.