Nominet is to donate ¬£1 to the Samaritans for every new .uk domain that is registered from next month. The company that manages .uk domain registrations will donate the money to the mental health charity for every new .co.uk, .uk, .org.uk, .me.uk, .ltd.uk, .plc.uk and .net.uk, domain that is registered from 9 December until 15 January, 2020. The money will be used by the charity to help develop its webchat service to help people with a mental health issue and to prevent suicide. This year Nominet was named as Samaritans digital transformation partner, providing ¬£175,000 and expertise to support the charity‚Äôs work. Nominet has guaranteed a minimum contribution of ¬£140,000 through the .uk domain registration scheme, taking its total funding to Samaritans to more than ¬£300,000. The charity provides free emotional support all year round to anyone across the UK and Ireland. The service is especially vital as the UK suicide rate, in particularly among young people, has risen for the first time in five years.
Webchat pilots already taken place have been a particular help to young people as they offer an online safe environment that gives them a greater range of ways to contact the charity. ‚ÄúNominet is already supporting us to build essential new digital products that will enable Samaritans to improve our services and reach more people who need them,‚Äù said Francis Bacon, Samaritans‚Äô Assistant Director of Digital Services and Change. ‚ÄúWe‚Äôre very grateful that they have chosen to support us even further with this festive fundraising initiative via .UK domain registrations. The additional contribution will accelerate our ability to bring our webchat pilot to launch, which will be a milestone achievement for the charity as we endeavour to always be there for everyone.‚Äù Eleanor Bradley, Managing Director of Registry Solutions at Nominet added: ‚ÄúWe‚Äôre focused on delivering public benefit initiatives that promote connectivity, inclusivity and security, and whether it is helping Samaritans raise funds to support their crucial interaction with those in need, or to help build and finance new tools that will improve the important services they offer, we are committed to helping them.‚Äù
Supporting young people with mental health issues is a wider priority for Nominet‚Äôs tech for good initiatives this year. Earlier this month the firm offered ¬£500,000 in grants to a range of youth and health charities to boost online and digital support available for those with mental ill-health. Those receiving the money, through Nominet‚Äôs #RESET mental health programme, included The Mix, Chasing the Stigma, YoungMinds, stem4, Nightline Association, Barnardo‚Äôs and The Anna Freud National Centre for Children and Families.