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Heritage Digital Academy

Digital Marketing Strategy

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HERITAGE DIGITAL ACADEMY

Upcoming Webinars

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Putting storytelling at the heart of your digital marketing strategy

14 Jul 202113:05

When you tell a great story or stories, you become not only more interesting but much more engaging, memorable and involved with your own work.

How tech can be used to strengthen a story and broadcast it to more audiences

14 Jul 202112:00

This evolution of storytelling outdates the pandemic but the closure of heritage sites over the past year has brought about new and unique ways of connecting with our audiences.

Collecting digital stories: rights and privacy issues

14 Jul 202110:35

Recording, capturing and using digital stories can enrich heritage organisations’ content and communication with supporters

The Art of Digital Storytelling

14 Jul 202109:35

Telling stories about history, communities, identity, culture and much more is at the heart of what so many heritage organisations do.

Diversifying digital audiences

01 Apr 202112:50

We often get stuck reaching out to the same groups with our content, hindering our work from being seen and appreciated by wider, more diverse audiences

Digital audiences and money - charging for digital content

01 Apr 202111:20

This session is inspired by the recent Frankly, Green + Webb article about museums and heritage making money from online content

How to run effective heritage webinars

01 Apr 202110:25

Webinars have become a hugely popular way for organisations to deliver services, workshops, events and much more

Lightning Talks from Heritage Experts

01 Oct 202011:15Online

Get inspired by one of our lightning talks to embed low or no-cost digital innovation into your organisation

Digital leadership in the heritage sector: Panel discussion

01 Oct 202011:15Online

What does promoting digital skills and innovation at Leadership level take? How do you advocate for digital adoption?

Digital Strategy for Heritage: What, why & how

01 Oct 202010:00Online

Research shows that many heritage organisations do not have a digital strategy and therefore are not making the most of the opportunities that digital technology provides

Next Events

HeritageDigital@theheritagealliance.org.uk

The Heritage Alliance | Media Trust | Charity Digital | Naomi Korn Associates

Funded by the National Lottery Heritage Fund