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Putting storytelling at the heart of your digital marketing strategy

Putting storytelling at the heart of your digital marketing strategy

14 Jul 202113:05
When you tell a great story or stories, you become not only more interesting but much more engaging, memorable and involved with your own work.
How tech can be used to strengthen a story and broadcast it to more audiences

How tech can be used to strengthen a story and broadcast it to more audiences

14 Jul 202112:00
This evolution of storytelling outdates the pandemic but the closure of heritage sites over the past year has brought about new and unique ways of connecting with our audiences.
The Art of Digital Storytelling

The Art of Digital Storytelling

14 Jul 202109:35
Telling stories about history, communities, identity, culture and much more is at the heart of what so many heritage organisations do.
Diversifying digital audiences

Diversifying digital audiences

01 Apr 202112:50
We often get stuck reaching out to the same groups with our content, hindering our work from being seen and appreciated by wider, more diverse audiences
Digital audiences and money - charging for digital content

Digital audiences and money - charging for digital content

01 Apr 202111:20
This session is inspired by the recent Frankly, Green + Webb article about museums and heritage making money from online content
User Generated Content: how to engage your audience in creating and sharing content

User Generated Content: how to engage your audience in creating and sharing content

01 Apr 202110:25
Watch this session to discover the ways you could encourage your online followers to create user-generated content for you.
How to run effective heritage webinars

How to run effective heritage webinars

01 Apr 202110:25
Webinars have become a hugely popular way for organisations to deliver services, workshops, events and much more
Getting started with creating video content

Getting started with creating video content

16 Feb 202110:00Online
If you’re looking for ways to create unique and inspiring visual content for your heritage organisation, join us on the 16th Feb for our film-making webinar.
Growing and Engaging Audiences Online

Growing and Engaging Audiences Online

14 Jul 202010:30Online
As part of the Digital Communications stream - which explores how to create engaging, inspiring and compelling content - Media Trust bring you a webinar on Growing and Engaging Audiences Online with Kirsty Marrins.
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