Charity Digital Academy: How to master strategic planning

Our course, in two three-hour sessions, inspires charities to embrace long-term planning. The course will allow you to think strategically, understand the importance of charity governance, develop an in-depth strategic plan, understand the tensions that arise between operational and strategic priorities, keep your strategic plan on track, and so much more.

 

In the first session, you can expect to understand why your charity must develop a plan, not just to meet governance requirements but to allow effective financial and operational planning. A strategy is not a luxury but a necessity. It ensures your charity meets objectives, practices financial sustainability, and maximises impact. The first session will dive deeper to clarify exactly what it means to think strategically and how to separate strategic and operational thinking.

 

The second session will address the process of generating a strategic plan, from start to finish. The session will begin with establishing charity objectives – including vision and mission – and culminate in the production of a tangible document, one that will guide all areas of charity operations, including fundraising, bid-writing, recruitment, operational planning, and budgeting. The session will then look at how a board can monitor the charity’s progress and accelerate impact over time.

 

Tickets cost £199 + VAT. To purchase this course, click "add to basket" in the bottom right corner.

 

Detail about the sessions:

 

Session one: Wednesday 28th May 2025, 10:00-13:00

Attendees will learn, among other things:

-            Why your charity needs a strategic plan

-            The legal responsibilities of charities

-            The role of the board in strategic planning

-            How to separate strategic and operational thinking

-            The problems posed by strategic drift

 

Session two: Wednesday 4th June 2025, 10:00-13:00

Attendees will learn, among other things:

-            How to create your tangible strategy

-            The best ways to establish charity objectives

-            The risks with strategic implementation

-            How to avoid strategic drift

-            How to track your strategic progress

 

Who the course is suited to:

The course is perfect for charity professionals involved in any part of strategy and strategic thinking. You don’t have to be an expert to join. The course is a safe space to ask questions of the presenter and explore real-world examples from across the sector.

Learn more about David here.

 

Tickets cost £199 + VAT. To purchase this course, click "add to basket" in the bottom right corner.

 

Please note: Registration will close at 5pm on the 25th May 2025. Registration will not be available after this time.