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Helen Olszowska

Managing Director, Seashell Collective

Company

Phone

07791334364

Mobile

07791334364

Interest areasData & Analytics, Ethics, Fundraising, Marketing & Communications, Tech for Good

Biography

Helen is a freelance digital marketer and writer for charities and purpose-led businesses. Helen takes most pleasure in helping organisations to find their voice and get heard.

Recent Articles

How to simplify website navigation

Topics30 Oct 2024

We break down the steps you can take to improve the experience of using your charity’s website

Small charity guide to writing funding bids

Topics24 Jan 2024

We look at how small charities can improve their funding bids

Social media moderation and mental health

Topics02 Dec 2022

We look at how charities can look after the mental health and wellbeing of their staff and volunteer content and social media moderators

How recycling supports digital inclusion

Topics11 Apr 2024

We look at how charities can give their unwanted hardware new purpose and support people who are digitally excluded

How to learn AI in 2025

Topics03 May 2024

We look at the best resources for learning about AI in the charity sector

Social media for charities 101: Facebook

Topics27 Apr 2021

We offer tips to help you make the most of your charity’s Facebook presence

What should a digital strategy look like?

Topics15 Sep 2022

We look at the most engaging formats for digital strategies

How AI can improve your CRM

Topics25 Apr 2024

We look at artificial intelligence tools that can help you make the most of your data

What is the digital switchover?

Topics25 Mar 2024

We look at how phasing out the traditional landline network could impact the charity sector. Find out how your charity can help navigate the change

How to manage AI’s carbon footprint

Topics01 Mar 2024

We look at how your charity can help reduce the carbon emissions generated by using AI tools

How to improve donor journeys in 2024

Topics22 Jan 2024

We look at how to simplify donor journey strategy and make quick digital fixes

The ethics of web scraping

Topics20 Nov 2023

We learn about the basics of AI web scraping and hear different perspectives on the opportunities and threats it poses for charities.

Are blogs worth the effort?

Topics21 Nov 2023

We look at how this once-loved area of websites has evolved and question whether blogs are still worth pursuing

How to train staff in the age of AI

Topics09 Oct 2023

We look at how you can keep up with the constantly shifting AI landscape

The best places to find volunteers in 2024

Topics18 Jan 2023

Find out what could be preventing you from finding volunteers and where you can post volunteer opportunities

What is the creator economy?

Topics21 Aug 2023

We explain the evolution of the creator economy and how charities can get involved

What's stopping you from starting a podcast?

Topics27 Jul 2023

We hear from three charities that have taken the leap and grown a successful podcast

Social media for charities 101: Threads

Topics14 Aug 2023

We look at whether Threads could be a good addition to your charity’s social media presence

How small organisations can take action on climate change

Topics20 Sep 2023

We look at how smaller, more nimble organisations can act quickly on climate change

How do I become a trustee?

Topics23 Mar 2022

We look at what trustees do and where to start if you want to become one

Events

Charity Digital Academy: How to prepare for the future

EventsResource for London, 356 Holloway Rd, London N7 6PA

Click to discover our in-person workshop event, where we are offering two-hour in-person sessions on four essential topics: AI, Marketing, the use of Microsoft, and the future of fundraising.

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