Four inspiring stories of charity impact

So, what is a non-profit trailblazer?

 

To us, it’s a non-profit like yours, making the world a better place for others. And after the challenges 2020 threw at us, which came on top of those the world was already facing, the work you do has become even more important.

 

With this campaign, Salesforce.org aims to shine a light on some of their non-profit trailblazer customers doing incredible work across a variety of areas, from climate change to social inclusion.

 

As part of a month-long celebration, Salesforce.org has published an e-book highlighting the important work of four trailblazing customers: Oranje Fonds, Greenpeace Nordic, Autism Plus, and the RSPCA.

 

The goal of the campaign is to empower more non-profits to blaze their own trails and help to improve the state of the world. The ‘Celebration of Nonprofit Trailblazers’ e-book demonstrates the ways in which the above charities are paving the way to impact.

 

In this article, we look briefly at each of the four trailblazers.

 

 

Oranje Fonds

 

Oranje Fonds is a revolutionary buddy platform that supports people in isolation and people suffering from loneliness. Oranje Fonds aims to ensure that no one is excluded, using resources to support smaller organisations and local charities working towards that goal.

 

The platform connects volunteers with charities in need, always ready to lend a helping hand. Using Salesforce’s Marketing Cloud, the volunteer journey engages people from the moment they visit the site. Everything is simple and easy.

 

The site now includes, for example, various categories and filters, all of which enable people to make informed decisions and help match key skills with important causes.

 

With an estimated minimum of 46,000 buddies currently needed nationwide, The data-led approach is paying off where it matters – with a sharp increase in the number of volunteers. In 2019, around 2,600 people registered their interest in becoming a buddy, rising to 5,000 in 2020. Numbers are still growing, with registrations this year overtaking 2020’s total by August.

 

 

Greenpeace Nordic

 

Greenpeace Nordic takes a collaborative approach to tackle climate change and biodiversity loss. As the climate crisis grows more acute, tech is supporting better engagement across borders and regions, while allowing supporters to quickly respond to local, national, and international issues.

 

The charity used to work on a variety of different systems but now uses Salesforce to bring consistency and unity. Salesforce offers Greenpeace Nordic a 360-view degree of supporters, donors, and others related to the charity.

 

The charity now depends on a connected suite of Salesforce products, including CRM systems, Marketing Cloud, and Experience Cloud. You can find more information about Greenpeace Nordic’s mission, along with recent implementation of Salesforce tech, in the video below.

 

 

 

Autism Plus

 

Autism Plus takes a whole-person approach to care for individuals with autism. The charity aims to support people in myriad ways based on needs and concerns, which is particularly important considering that 7 in 10 people with autism have additional medical conditions or needs.

 

Among other things, the charity offers work-based training and jobs at social enterprises, aiming to empower and provide long-term support for people with autism.

 

The charity has experienced a hefty transformation in recent years, with massive growth and large-scale digitisation. With the support of Salesforce technology, volunteers and the people supported by the charity are reaping the rewards of the transformation.

 

Of the 262 neurodiverse individuals currently in the employment services programme, for example, 66 have secured paid employment and 31 moved into training or education.

 

 

RSPCA