Black Friday 2021: deals on fundraising platforms

The discounts are being prepared, the tills are rattling, and shops are reinforcing the doors – it can only mean one thing: Black Friday will soon be upon us. And there are plenty of ways for charities to participate this year.  

Whether it’s getting a good deal on your technology, capitalising on the web traffic it drives, or, in this case, saving money on your fundraising platforms, charities can benefit from all the bargains the American tradition has to offer.  

Fundraising is a perennially hot topic for charities, but particularly in the lead up to the Christmas period. In 2019, it was estimated that one in three people in the UK were considering donating to a charity instead of giving a gift, and it isn’t called the season of good will for nothing. 

With Black Friday fast approaching (it’s officially on 26 November, for the deal hunters out there), charities can take it as an opportunity to get their ducks in a row for fundraising, finding the right tech to make it as easy as possible for their supporters to donate as and when they want to – just in time for that seasonal rush.  

Below we look at some of the deals that can maximise your fundraising opportunities this winter.