Top charity blogs to inspire you

Charity blogs are a great way to give a voice to those you support by offering people the chance to share their real-life experiences. This helps others in a similar situation to feel that they are not alone.

 

Blogs are also useful for distilling information or advice about a particular issue as well as offering experts, such as researchers, the opportunity to share their expertise.

 

Apart from the benefits of having diverse voices, expert advice, and regular content for your channels, one big benefit of blogging is that it can help with long-term SEO – helping your charity to rank on search engines for certain keywords.

 

Thinking of starting a blog for your charity? Here are eight charity blog examples to provide you with inspiration.

 

 

Age UK

 

Age UK’s blog shares real-life stories as well as the latest news, insights, and big issues in the headlines that are affecting older people.

 

The blog has categories that readers can filter according to interests, which include stories, news, and insights. Each blog post has an image that is tagged with the category so that it’s easy to see at a glance whether it’s a news story or a real-life story.

 

Big issue blog posts feature societal issues such as reflecting on Windrush and how benefit checks can save lives, whereas stories feature the positive experiences of older people sharing the benefits of having a pet or how they are enjoying spending their retirement.

 

 

Alzheimer’s Society

 

Alzheimer’s Society has categorised their blog into six different types: real stories, research, information, advice, news, and support us (which is advocacy).

 

When you land on the blog homepage you will see posts in chronological order, but you can filter according to what topic you’re interested in.

 

Alzheimer’s Society also encourages people to write for them and offers guidance on how to write a blog for people looking to share their story of their experience of dementia.

 

 

Cats Protection

 

Cats Protection, the UK’s largest feline welfare charity, has a blog which is playfully named ‘meow blog’. It has eleven different categories that readers can filter by, which includes topics such as advice, campaigning, neutering, support, and ‘fun stuff’.

 

It has useful blog posts, which are SEO-optimised, helping to drive traffic to their website. Examples of these types of posts include, ‘9 things to know before getting your first cat’, ‘how long can you leave a cat alone’ and ‘do I need to brush my cat’s teeth’?

 

These are all questions that people would be searching for online so having this type of content will help the charity rank on Google and increase brand awareness.

 

 

Girlguiding

 

Girls, volunteers, and supporters share their stories about what it’s like to be part of Girlguiding, events that they’ve taken part in and campaigns that are important to them.

 

The blog is a mix of news articles from the charity, as well as posts by individuals and Girlguiding groups. The blog offers the opportunity to share experiences, opinions, and insights, such as taking part in Pride and speaking at a launch event for a big campaign.

 

 

Marie Curie

 

Marie Curie, who support people through terminal illness, has two blogs.

 

One is for people, including staff, to share their own stories. The other blog is aimed at healthcare professionals. It covers topics such as how to support grief in the workplace, new research on carers, and new reports.

 

 

Mind

 

Mind offers people the opportunity to blog about their experiences of mental health problems. They believe that it shows that people with mental health problems are cared about, understood, and listened to. And that by sharing their stories, they can challenge the status quo and help change attitudes.

 

The blog posts range from people with experience of mental health problems sharing their stories to posts by volunteers and fundraisers.

 

For those who want to share their story, there is very clear guidance on how to plan a blog (or vlog), topics they’re looking for, what they won’t publish and the blogging process.

 

 

Parkinson’s UK

 

Similar to Alzheimer’s Society, Parkinson’s UK also has different blog sections, but they are tabs rather than filters. Readers can choose to read real-life stories about living with Parkinson’s, tips on living with Parkinson’s, and blog posts from experts offering professional advice and insights.

 

Their blog has actually been repurposed from both their print and online magazine. The online magazine is updated weekly, which helps with long-term SEO and driving traffic.

 

 

Young Minds

 

Youth mental health charity, Young Minds, has a blog featuring the real stories of young people experiencing mental health problems as well as blogs offering tips and advice.

 

Their blog can be filtered by categories such as anxiety, exam stress, depression, bullying, eating problems, and more – helping readers to quickly find the topics they’re most interested in or that relate to them.

 

Reading about other people’s experiences can help someone feel less alone.