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This free guide offers practical advice for charities looking to take fundraising and events online

This article is sponsored by Blackbaud Europe - leading providers of cloud software for social good.
Over the last few weeks, the charity sector has seen seismic change. Brick and mortar charity shops have had to close; in-person events have had to be drastically revised or postponed; and service delivery has been digitised with great ingenuity. The crisis facing the sector has been existential, with fundraising losses of over £4.bn predicted. Many charities at the early stages of their digital journey may find the sudden and forced upheaval intimidating.
Charities are finding ways to cope amidst an unprecedented lockdown, and as more guidance becomes available, a greater number of charities will be able to make the switch to digital fundraising. That’s why charities’ partner, Blackbaud Europe have launched a free online resource designed to help charities change the way we think about fundraising and events during the Covid-19
The Covid-19 Response Guide includes tips and best practice advice for non-profit organisations to follow in order to maintain fundraising momentum during these unprecedented and challenging times.
The guide also gives an insight into virtual events and ideas for event alternatives in the light of the current situation causing the cancellation of many physical fundraising events.
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