Charities are being called on by eBay for Charity to get their supporters involved in its Big Charity Sell campaign to sell their unwanted items on the online marketplace.
eBay’s Big Charity Sell campaign has launched this week to call on people to sell their unwanted items on eBay and donate up to 100 per cent of the proceeds to a charity of their choice.
The move aims to raise vital funds for good causes, as well as reduce waste as charity shops across the UK are forced to close and major fundraising events are postponed or cancelled.
eBay is calling on charities to encourage their supporters to ‘de-Clutter, donate and nominate’, with more than 8,000 charities registered on-site.
\uD83D\uDCE2 We're launching #eBaysBigCharitySell, calling on the nation to \uD83D\uDC47— eBay for Charity UK (@eBay4CharityUK) May 21, 2020
\uD83D\uDC5C De-clutter your home
\uD83D\uDC99 Donate to a charity you love
\uD83D\uDC6B Nominate a friend to get involvedhttps://t.co/RfO1AtNbTD pic.twitter.com/h3RZULIRWu
The Big Charity Sell campaign aims to tackle challenges charity retailers are facing amid COVID-19, including a lack of access to inventory, fly-tipping outside high street shops and being unable to fundraise through traditional m nbsp;
The campaign has also been launched as many households across the country are using the lockdown to clear out their cupboards. According to new data, garages hold the most high-value items for sale, including kids’ bicycles, camping tents and skis.
However, almost half (48 per cent) of people admit to binning items they no longer need. A further one in five openly admit to fly-tipping in a bid to rid their homes of clutter.
Eight in 10 claim to know of no other alternative to taking items to a physical charity shop and further data reveals that the average UK home is sitting on 42 unwanted items worth an estimated £500.
An estimated £51m worth of unwanted items have been thrown away during the lockdown.
“It’s brilliant that eBay are encouraging their customers to donate the proceeds of their sales to charity,” said Charity Retail Association Chief Executive Robin Osterley.
“Charities are undergoing an unprecedented loss of income as a result of COVID-19, partly caused by the closure of their shops, and anything the public can do to help plug that gap will be most gratefully received.
“Whilst charity shops are closed, selling goods for the benefit of charities is a great option; we hope that the process of taking donations to charity shops will restart soon and people can have the satisfaction of donating directly as well as the usual opportunity to buy great items at bargain prices.”
Charities are not charged eBay fees on eBay for Charity when they sell or receive funds. Supporters can donate between 10 to 100 per cent of their sale to their nominated charity and will receive the equivalent percentage reduction in fees. They can do this by checking the box that says “donate a portion to charity” and select the donation percentage when listing their item.
Declutter, donate and nominate
Cancer Research UK Director of Trading Julie Byard added: “Like so many dedicated charity teams across the country, the staff and volunteers that run our shops are immensely proud of the amount they usually raise to support good causes. Due to COVID-19, we can’t open our shop doors at the moment, which means we’re not raising money to beat cancer.
“The global pandemic is going to cause huge strain on charities in the coming months. Now more than ever, we need support. eBay’s Big Charity Sell is a fantastic and fun way for people to help charities from the comfort of their homes so please do ‘declutter, donate and nominate’ a loved one to do the same.”
Last year, eBay’s buyers and sellers raised more than £27 million for charity, an increase of 17 per cent compared to 2018.
For more information charities can email eBay at email@example.com.